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Rabu, 24 Desember 2014

Ebook Free Media/Society: Industries, Images and AudiencesBy David R. Croteau, William Hoynes

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Media/Society: Industries, Images and AudiencesBy David R. Croteau, William Hoynes

This book gives students an overview of the entire media process - from production to content to audiences - with an emphasis on how social forces influence the media and how media potentially affect society. A key emphasis throughout the work is how various elements in the media process interact with each other. This Third Edition of Media/Society provides students with conceptual tools for understanding the role of media in contemporary society - where mass media images come from, how and why they matter, and the kinds of questions and dilemmas that mass media raise about social life. 

  • Sales Rank: #1003892 in Books
  • Published on: 2002-07-15
  • Original language: English
  • Number of items: 1
  • Dimensions: .89" h x 6.58" w x 9.22" l, 1.10 pounds
  • Binding: Paperback
  • 432 pages

About the Author

David Croteau taught about the sociology of media as an Associate Professor (retired) in the Department of Sociology and Anthropology at Virginia Commonwealth University. He is the author of Politics and the Class Divide: Working People and the Middle-Class Left and co-author, with William Hoynes, of Experience Sociology.



William Hoynes is Professor of Sociology and former Director of the Media Studies Program at Vassar College in Poughkeepsie, New York, where he teaches courses on media, culture, and social theory. He is the author of Public Television for Sale: Media, the Market, and the Public Sphere and co-author, with David Croteau, of Experience Sociology.

Review
“Media/Society provides a conceptually clear, substantive guide to the study of mass communication and society. The text helps students develop a critical under­standing of the interplay between media industries, social and economic institutions, media con­tent produced, and the audience. Media/Society encourages students to become more thoughtful consumers of media and prepares them to engage in informed discussions about media practices and policy.” (Christine Bachen 2011-07-01)

“This text does a wonderful job of presenting the history of media, the print medium discussion is also excellent. It is well written and examines the media from all angles (technology, history, audiences and social influences). The text also provides the best coverage on the creation of television news and how news has been impacted by media ownership and conglomeration that I have reviewed.” (Donna Goyer 2011-07-01)

“I think the strength of this textbook emerges from the general vision shared by the authors, their ability to provide excellent examples, and their engaging writing style. This book is valuable, because it helps reorient readers in their thinking about media industries; the book’s emphasis on media as a social institution is especially relevant to departments con­cerned about the power relationships between media and political institutions. The book is appli­cable to majors preparing for careers in media industries and to the general student whose media literacy is crucial to citizenship.” (Harry Haines 2011-07-01)

"Excellent overview of the mass media from a sociological perspective. It is balanced, thorough, and clearly written. Everything you would want in a textbook on the subject. Also reasonably priced...The best media sociology textbook available."

Previously used: Durham & Kellner: Media and Cultural Studies: Key Works (Vincent Carducci)

"I used this title since 2006 (3rd edition), and I designed my course Media and Society based on this text." (Viera Lorencova)

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Selasa, 23 Desember 2014

Ebook Free Molecular Mechanisms of Cardiac Hypertrophy and Failure

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Molecular Mechanisms of Cardiac Hypertrophy and Failure

  • Published on: 2004-06-30
  • Format: Import
  • Original language: English
  • Binding: Hardcover
  • 384 pages

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Senin, 15 Desember 2014

Download PDF Complete Idiot's Guide to MassageBy Eve Budilovsky Joan; Adamson

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Everything you need to know about the basics of massage!

  • Sales Rank: #1939855 in Books
  • Published on: 1998
  • Number of items: 1
  • Dimensions: 9.06" h x .88" w x 7.38" l,
  • Binding: Paperback
  • 1 pages

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Selasa, 02 Desember 2014

Free Ebook How to take good notes: The science behind note takingBy Angelos Georgakis

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How to take good notes: The science behind note takingBy Angelos Georgakis

“Why would I need a book on how to take notes? Notes are just notes; they’re not a big deal”. “At the end of the day, everyone has their own way to take notes.” “Anyway, no one taught me how to take notes in school or in college.” “It comes naturally.” “I feel like I always knew how to take notes! It’s just notes. It’s not rocket science!”

“Notes are just notes.” FALSE. Scientists have found that note taking can be as mentally demanding as playing chess can be for an expert. While you take notes, you listen carefully to the lecturer, you process the new material, you organize it in your working memory, and you finally write down what you think is most important. All this happens while someone is talking at an average speed of three words per second and someone is writing down at an average speed of one-third of a word per second. It doesn’t sound easy now, does it?

Notes are an important tool for learning. We don’t take notes just to record a few facts so we can review them later. Learning happens as we take notes. Taking notes the right way leads to good study practices, better performance on exams, and long-term retention of information.

“It comes naturally.” FALSE. Note taking is not obvious or intuitive. Research has shown that students fail to capture 40% of the main points in a typical lecture. First-year students capture only 11%. In some studies, even the best note takers seem to record less than 75% of the important information. People think they take good notes until they’re told they don’t. Few of us have consciously thought about how we take notes (let alone how to improve the quality of them). We often reproduce the lecturer’s phrases verbatim. We don’t save time by systematic use of abbreviations. We fail to become a “good psychologist” of our lecturer. We fail to pick up his enthusiasm. We fail to interpret the tone of his voice. We fail to read his body language. And the result is that we fail to take good notes.

“Anyway, no one taught me how to take notes in school or in college.” TRUE. Educators believe that students are able to assess the quality of their notes and follow good practices. However, studies have shown the exact opposite. The fact that there isn’t a course in college dedicated to the art of taking notes (or learning in general) makes students believe that this is a natural skill that they can perfect with practice over the course of their studies.

“At the end of the day, everyone has their own way to take notes.” TRUE. In this book, you may be surprised to learn that I don’t make any references to different types of note-taking systems like those that other books do. The reason is that it’s the practices behind the note taking that matter most. For example, you should not copy the lecturer’s phrases word for word, but generate the main points in your own words. And you should leave space on your notes for adding comments and testing yourself later. I encourage students to use the Cornell note-taking system because it utilizes most of the principles of effective note taking. No matter which note-taking system you decide to follow, the cognitive effort you will have to expend is equally high.

Note taking may not be rocket science, but it’s definitely science—cognitive science. And cognitive science has produced a lot of useful insights that we can use now to take better notes. This book presents these insights in simple words, so you can make the most of your notes and use them to study effectively.

The title of this book is How to take good notes. However, note taking is just one part of the picture. Note taking is much broader in the context of this book. We take notes so we can interact with them later. What matters most is what we do with our notes after we finish taking them. So if you want to

Notes can do so many good things for you. They hold all your learning efforts. Treat them well. Look after them.

  • Sales Rank: #125680 in eBooks
  • Published on: 2015-09-19
  • Released on: 2015-09-19
  • Format: Kindle eBook

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